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[personal profile] katikat
Supernatural dropped but not as much as I feared - I suspected 2.3-2.5 mil. and 1.0/2 demo. It got 2.62 mil. and 1.2/3 demo - viewership was lower than usual but demo stayed as usual. And despite CSI and GA premiering, it dropped only 160.000 - Fringe's premiere hit it much harder so it's probable that Fringe is hurting its numbers more than CSI or GA. I hope that next Thursday, it'll go up again, even if slightly.

But still, ouch!

On the other hand:

Now in its 5th season, SUPERNATURAL has seen its ratings grow over last season by 27% with women 18-34 (1.4/4), 9% in adults 18-34 (1.2/3) and 8% in women 18-49 (1.3/3).

SUPERNATURAL faced tougher competition (against the “Grey’s Anatomy” and “CSI” premieres), and still retained 92% of last week’s adults 18-34 rating (1.2/3), 100% of its adults 18-49 audience (1.2/3) and 94% in total viewers (2.62mil). Source

Please, don't let it drop any lower. Please *crosses fingers*

Date: 2009-09-25 05:53 pm (UTC)
From: [identity profile] jamesinboots.livejournal.com
God, the competition this season is ridiculous. Fringe dropped like a rock against Grey's and CSI. If Fox has any brains at all, they'll move Fringe out of that timeslot, and SPN will get a bit of a boost. Problem is that Fox has nowhere to move Fringe; I bet Trauma will fail Mon. @ 9pm though, so perhaps Fringe will swap w/ it? Hrmmms.

The sad thing about those numbers is that they're still far and away some of the CW's best. We've never been a strong performer in the key demos, but the improvement this year means we're doing far better than The Beautiful Life and we're level with Melrose Place in W18-34. Which is ridiculous - there's no way a show like SPN, which appeals rather equally to M18-34 and W18-34 at the moment, should be level in W18-34 with a show that appeals only to W18-34. (Seriously - Melrose got less than 1.5 million viewers and like a 1.45 in W18-34 - that indicates around 70% of the viewers are in that W18-34 group, with the rest probably being in F12-17.)

I'll be really curious to see the DVR numbers for the first couple episodes, because I want to see how many people had to watch later simply because of the competition.

Date: 2009-09-25 06:13 pm (UTC)
From: [identity profile] astri13.livejournal.com
I had feared lower, too, but I do think we will see an uptick next week, if only slightly. I have no idea how the Premieres of either Grey's or CSI were received - I read Fringe was seen as a disappointment by many and I guess it shows - but I do expect both the big ones to drop.

And God help us - whereever he is :) - but episode 5 might bring us good ratings if they promote accordingly.

Date: 2009-09-26 12:03 am (UTC)
From: [identity profile] lemmealone.livejournal.com
I remember seeing that SPN was shuffled off in favour of - baseball, was it? Or maybe football - in some areas. That can't have helped ratings.

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